POP! Connection

Started in 2012, POP! Connection aims to take the continued advances in web-based capability and adapt these to business applications in the area of media content delivery. POP! Connection represents a culmination of years of experience within the Australian corporate landscape developing content-based software for major Australian companies and a keen understanding of business needs and the procurement of solutions to match these needs.

The result is a wholly Australian-owned company specialising in cloud-based technology products and services designed to service the needs of progressive companies wanting to positively influence the buying decisions of customers at the point-of-purchase (POP). Our suite of products take your marketing efforts focussed at a consumer’s point of purchase behaviours and support your endeavours through the employment of a cost effective, optimised, cloud-based content management system via a single user interface.

The receptiveness of current, traditional advertising mediums are today more than ever diluted by the mass of messaging to which consumers are exposed. Coupled with a solid pull-based marketing campaign drawing consumers to the point of purchase, POP! Connection’s products offer a simple to use yet progressive technology platform aimed at maximising a client’s speed to market for the distribution of purchase point POS through a simple cloud-based, single user interface platform through the media of images, video and audio.